Your Spot Is Waiting
MINDBODY mass media campaign for Q1 2019. Our concept was to highlight an empty spot in different verticals of fitness classes to create a sense of missing out for the consumer. Deliverables included bus shelter ads, bus wraps, billboards, digital, social, and video for B2C and B2B.
Role: Art Director, Lead Designer
To accompany the B2C deliverables, we also created a handful of OOH, digital and social B2B assets to drive inventory to our consumer marketplace.